Les Roches Marbella Alumnus Heads Europe’s Largest Last Minute Booking App, Hot.es

on October 9 | in | | with No Comments

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I am Adelaida Muriel, I studied the Postgraduate in Hospitality Management at Les Roches Marbella in 2006 and it truly was a great experience for me. I met great friends that opened many doors for me. When I finished school I started working for Meliá Hotels and Crowne Plaza, but at the same time I always wanted to build my own company.  In March 2012 my dream became real when my partners and I launched Hot.es a mobile app that offers hotels from 30 countries and 201 cities in locations across Europe, Africa, Latin America, Asia and Israel.

The Hot.es app we developed allows Smartphone users to search for and book hotel rooms for the same day in a variety of cities, with discounts of up to 50%.

Every night 620,000 hotel rooms in Spain remain unoccupied. Because of that, hotels lose an average of 1.5 million Euros per year in non-commercialized hotel rooms. The Hot Hotel app aims to help rectify this to the benefit of both the hotel and potential guests by matching travelers searching for a hotel with unoccupied rooms, usually for a fraction of the standard price.

Thanks to the success of Hot.es and as part of our ongoing expansion, last week we announced an agreement to acquire the last minute travel app ReallyLateBooking based in Madrid, Spain. ReallyLateBooking were the pioneers of last minute hotel booking in Europe and their mobile app has been downloaded more the 300,000 times.

This acquisition, once complete, will make Hot.es the undisputed leader of last minute mobile hotel booking in Europe. Also, with this acquisition, Hot.es takes an active role in the ongoing consolidation of the mobile last minute hotel booking market in Europe.

My fellow Hot.es founders and I believe that this is a great opportunity for hotels to increase their business. Spain has the second highest penetration of smartphone use in Europe. In addition, currently between 15% and 20% of all hotel reservations are booked on the same day and this places Hot.es in the perfect position to lead the way to further growth.

For the user of the application, Hot.es shows, at all times, those hotels by city and category that offer the best prices. In this way, users can access rooms with a discount of up to 50% less than standard rates.

Hot.es is also the perfect app for business people who have to spend a night outside their hometown, young people looking for a last minute getaway, or even drivers who have been drinking and need a hotel instead of risking the drive home.

Furthermore, Hot.es is the first hotel reservation “application” that systematically offsets the carbon footprint for all reservations. Hot.es’ automatic offsetting solution is the first of its kind in the hotel reservation sector.

To download Hot.es, simply click any of the links below and soon you will be on your way to enjoying your next hotel stay at an affordable price.

Itunes 
Google Play 
Blackberry 

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